Founded over two decades ago, XDP Digital has grown from running a single small printer to being a fully equipped commercial print operation, serving local businesses and long-standing blue-chip clients across the UK. The fifth colour capability was the deciding factor for the Christchurch-based print business, as it became the first company in the UK to invest in Fujifilm’s new Revoria Press SC285S.

“We’ve always prided ourselves on being able to do nine out of ten things in-house for our customers,” explains Robert Jupp, Director at XDP Digital. “But we knew we needed something new to keep offering that ‘extra mile’ – especially with so many clients looking for fresh, high-impact print.”

The fifth colour capability of their new 5UPER COLOUR press proved to be the key differentiator for XDP Digital. By expanding into metallic, pink, white and clear toners, the company is opening up new creative possibilities for local marketing teams and in-house designers who want to make their materials stand out.

Robert continues: “When we showed customers the samples, they were blown away – especially with the metallics and the pink. A lot of our clients are always looking for that ‘wow factor’ without paying a high price point for specialist finishes. Now, we can offer striking effects in-house, with no extra hassle or outsourcing. It’s truly a game-changer for us and for them.

“We looked at other suppliers, but what really impressed us about Fujifilm was the proactive approach. From the first conversation on the stand at The Print Show to installation and training, nothing was too much trouble.